A Rabbi’s Idea
Coca-Cola decided to use sucrose for Passover because of a rabbi’s suggestion. A synagogue leader in Atlanta, Georgia, Tuvia Geffen came up with the idea back in the 1930s. This means that it has been decades since the concept for Passover-friendly Coke was first introduced. The question is what made the rabbi suggest this to the drinks company? We wonder if he believed that Coca-Cola would take up his suggestion.
A Rabbi’s Idea
Coca-Cola Gets Mentioned In Religious Edict
Coca-Cola was even mentioned by Rabbi Geffen when he wrote an official religious edict or a teshuva. “Because it has become an insurmountable problem to induce the great majority of Jews to refrain from partaking of this drink, I have tried earnestly to find a method of permitting its usage,” he noted. Basically, he wanted people to observe kitniyot. However, Coke was holding them back. The rabbi eventually found a way around this, though – after a bit of assistance.
Coca-Cola Gets Mentioned In Religious Edict
