Destination Maternity
In an effort to revitalize the business, Destination Maternity Corp. will minimize its retail presence as well as increase its e-commerce revenues. The closures that will happen within the year would affect about 42 to 67 shops. The goal of these closures is to reduce store expenses and increase the online presence of the company. USA Today notes that the company also seeks to open smaller stores “with reduced square footage to drive higher productivity.”
Destination Maternity
Beauty Brands
Beauty Brands suffered from the rising operating cost as “a predominantly brick and mortar retailer.” Which is why they filed for bankruptcy in January which also reduced the number of its corporate employees. Back in 2018, Beauty Brands revealed its plans to close down 25 stores.
Beauty Brands
