Betty Brosmer, who later used her married last name Weider, is a beauty queen who has graced the pages of various magazines across the globe. Mind you, she has been featured in Esquire and Time! It is impressive to learn that she has won over fifty pageants over the years. Later on, she also became a fitness advocate and served as a co-founder of Shape Magazine. She was considered a pioneer in the field of women’s health! Isn’t it amazing to hear that she continues to work in the field to this day?
A Women’s Fitness Icon
In 1949, the Emerson Televisions company bought a couple of photos of Betty Brosmer for use in commercial advertising. These photos became notorious and appeared in national magazines for a few years after this. In the same year, she also landed gigs with some of the most famous artists of the time. Earl Moran and Alberto Vargas helped her reach the next level of her career by publishing her photos in a number of nationally distributed editorials.
Her Humble Beginnings
Betty Brosmer was born to Andy and Vendita Brosmer on August 2, 1935. Even though she was born in Pasadena, she grew up in Los Angeles instead. When she was a teen, she developed an interest in weight training and bodybuilding. Her father was a big sports fan and noticed that she excelled in youth athletics. Apparently, she was “somewhat of a tomboy.” At the age of 13, she launched her modeling career by appearing in the 1948 Sears & Roebuck catalog. The year after that, her aunt brought her to New York City to have professional photographs taken for her portfolio.
Making It Big In New York
In 1950, Betty Brosmer went to New York City once more after her aunt encouraged her to do so. She made the decision to reside in the city. She attended George Washington High School and built up a photographic portfolio. In the following four years, she often received job offers to model for book covers and magazines even though she was only a teen. This meant that she edged out older competitors! Her most notable work in this period included spreads in publications such as Photo, Modern Man, Picture Show, and People Today. Later on, the model shared, “When I was 15, I was made up to look like I was about 25.”
Working With Christian Dior
In 1954, Betty Brosmer was handpicked by Christion Dior himself! As you already know, he is the founder of one of the biggest fashion houses in the world. The brand, named after himself, was backed by Marcel Boussac, one of the richest French entrepreneurs. In those days, Dior was already known as a talented designer and wanted his name attached to a new brand instead of revitalizing an old line as originally proposed by Boussac. This was a successful move! Brosmer modeled swimsuits for the brand. One photo of her appeared on a spreadsheet beside Marilyn Benedict, another sought-after model.
A Beauty Queen
During the early ‘50s, Betty Brosmer also won a number of beauty pageants. She was only 16 years old when she was given the title of “Miss Television.” She was also given the chance to appear in TV Guide. She has won other contests such as “Miss Blue Eyes” and “Miss Jones Beach.” If you ask her about her success in these pageants to how weights have shaped her physique. It was around this time that she made rounds on a couple of popular programs such as shows by Jackie Gleason, Milton Berle, and Steve Allen.
Going Back To California
By 1953, Betty Brosmer decided to move back to her home state of California. She set her sights on Hollywood this time. She had made such a big name for herself in New York that her departure was even mentioned in the ‘Celebrity’ column by Walter Winchell. When she was in California, she did not have a hard time looking for freelance modeling gigs in the commercial and fashion industries. She also went to UCLA to take up psychology. A glamour photographer by the name of Keither Bernard hired her as well. They worked together until the end of that decade, and she earned a fortune from their partnership.
Doing Editorial Work
Over the course of the late ‘50s, her publication work included a number of editorials. Back then, she was the top-paid model in the country and even appeared in magazines like Photoplay, Modern Man, and Rogue. Betty Brosmer made history as the first model to own the rights to her pictures. Every time her photo was published, she received part of the profit. In those days, she appeared in nearly all the big publications that catered to men. Her style was also very influential in the fashion and modeling world.
Betty Brosmer And Joe Weider
In 1956, bodybuilder Joe Weider hired Betty Brosmer to appear in his very own fitness magazine called “Figure and Beauty.” The issue at hand had four pages of the model! The two of them worked with each other across the late ‘50s. In 1959, he decided to hire her fulltime. She was an asset to the company because she drew in female readers, who Weider struggled to attract beforehand. The partners had many shared interests like psychology and fitness. They tied the knot on April 24, 1961!
The Following Two Decades
Betty Brosmer kept modeling and appearing in publications throughout the next two decades. She did, however, stop posing for spreadsheets and glamour posters aimed at men after the wedding. Even before she and Weider got married, she never posed nude or semi-nude for the sake of her future husband. At any rate, she used her fitness figure status to land a number of advertisement gigs for various products. Who would have thought that there were already gimmick products even in those days? The Vibro Massage Shaker is only one example.
The Couple And Arnold Schwarzenegger
Arnold Schwarzenegger was declared the Mr. Universe competition hosted by the National Amateur Body Builders’ Association in 1967. This was how he launched his career as a bodybuilder. The year after this, he graced the cover of a Weider magazine. Joe and Schwarzenegger met in person at the IFBB Mr. Universe pageant. Even though he did not win, Weider knew that he had potential. This was the reason he offered Schwarzenegger a California apartment and spending money to let the bodybuilder train without any worries. Weider served as a mentor to him. Overall, Schwarzenegger was featured in 68 covers of the magazine on top of appearing in ads for equipment and supplements.
The Fitness World
Betty Brosmer focused more on the fitness industry and became some kind of icon in the world of fitness magazines. She posed alongside the likes of Mike Mentzer, Robby Robinson, Larry Scott, and Frank Zane. Brosmer landed a columnist position for a popular fitness magazine called Muscle and Fitness as well. She continued to hold this position for more than three decades! She wrote three columns: “Body by Betty,” “Healthy by Betty,” and “Muscle and Fitness.”
In 1980, Betty Brosmer had the chance to meet actress Christine McIntyre. The two ladies had a similar philosophy when it comes to fitness. Brosmer, Weider, and McIntyre took up physiology at UCLA and launched “Shape Magazine” together. The publication gave information on fitness, exercise, and nutrition. Sadly, McIntyre died in a car crash. Her death left Brosmer and the entire staff devastated. Eventually, Brosmer hired Barbara Harris as an editor to carry on the fitness values of McIntyre and mold the magazine into the successful magazine that it went on to be. To promote the publication, Harris also appeared on various programs such as “Oprah,” “Entertainment Tonight,” and “Tonight.”
Her Writing Career
Over the years, her writing only became more and more proficient. Betty Brosmer also started taking on a lead role in “Shape” by becoming the associate editor of the magazine. This allowed her to give hundreds of thousands of women fitness tips! Using her married name, she and her spouse published two fitness books. They are called “The Weider Book of Bodybuilding for Women” and “The Weider Body Book.” These books were so successful that she teamed up with Joyce Verdal to publish a workout guide for all ages. Published in 1993, it was called “Better and Better.”
Clearing Up False Information
If you ask Brosmer, it is important to clarify the false information that many women receive. After all, there are many false “miraculous” weight loss cures out there. She uses her personal experience to set apart what really works and what doesn’t. For one thing, she enjoys gourmet cooking. Even though she enjoys making meals for her loved ones, she occasionally gains a few pounds. There was a time when she packed on as much as 30 pounds! She says that it took her years to figure out the line between remaining healthy and eating food that women enjoy.
Appearing On The Screen
Brosmer has not done a lot of acting work, but she has appeared in a number of projects for the silver screen in the past. There are posters of her in the background of certain movies. If you watch The Dirty Dozen, you are going to see one of her on the walls of the MP Barracks. This is also true for the gym walls on Pumping Iron. However, she did physically appear in Pumping Iron II: The Women as part of the audience. There was also a biopic about her family in which she is portrayed by Julianne Hough.
A Global Sensation
Her work in fitness and health magazines became a global hit as well. Distributors have translated her writing to more than 17 languages! Even though it is not rare for fitness enthusiasts to fade into obscurity, this has never happened to her. Thanks to her qualifications and reputation, she has stayed relevant over the years. With her experience in this field, we are not surprised to hear that several million people read her on a monthly basis.
The Death Of Her Husband
Her husband Joe Weider died at the age of 93 on March 23, 2013. During the memorial, Brosmer said that it was going to be hard to go after Arnold delivered his speech. According to her, a lot of people talk about her late husband by announcing, “Joe Weider changed my life…” This was also true for her as well. She extended her thanks to everyone who came and sent her letters. Aside from that, she expressed her gratitude to Schwarzenegger, who has always been like a son and a friend to the couple.
Let us give you some quick facts about Betty Brosmer. She stands at 5 feet and 5 inches tall! Now in her 80s, she is still an active woman. According to Trending Celebs Now, she has an estimated net worth of anywhere from $1 million to $5 million as of 2019. The year before that, her net worth was believed to range from $100,000 to $1 million. We can’t help but wonder what might have happened in such a short span of time!
The Joe And Betty Weider Museum Of Culture And Sports
Betty Brosmer and Joe Weider donated a million bucks to the University of Texas at Austin. The money went to the establishment of a permanent exhibition space. In 2011, the Joe and Betty Weider Museum of Culture and Sports was launched. The space measures 10,000 square feet and houses sports memorabilia. Make sure to drop by the museum if you are ever in the area! After all, it looks like it is going to make for such a fun trip.
Muscle Beach gave Betty Brosmer a Lifetime Achievement Award on September 3, 2012. Joe Wheatley, the emcee, said that she was one of three people who have received this prestigious award! This means that she has joined the ranks of Jack LaLanne and Joe Weider. Aside from that, she was also inducted in the Hall of Fame of the organization. The Los Angeles City Council also gave her a special proclamation for all her contributions to the field of women’s health and fitness. During the ceremony, she talked about memories with her loved ones and the start of “Shape Magazine.” There is no doubt that she deserved all of those accolades!
The Death Of Larry Scott
In 2014, she paid tribute to Larry Scott when the legendary bodybuilder died on March 8. Betty Brosmer shared, “He was an inspiration for the creation of the ‘Joe Weider Olympia.’” She also said that he was given the “Golden Boy” nickname and lived up to the name. She said that she was proud of what he did to encourage Americans to lead a “clean, fit and productive life.” Not only that, but she also said that her friend was “not only a Champion in Bodybuilding but a Champion as a friend, father, and husband.” She ended the tribute by sending her love to his wife and family.
Dedicated To Health And Fitness
Not once has her dedication to fitness and health faltered. She is trying to lead by example, which means following the guidelines that she sets and teaches. Across generations, she has helped motivate and inform women about how they could improve their well-being. As she continues to pursue her passion, she is making a huge difference for many women in different parts of the globe. Without a doubt, she is a true inspiration that makes us want to move our bodies around.
Betty Brosmer had been one of the first women to encourage cardiovascular resistance exercises, weight resistance training, and a nutritious diet. According to her website, she made history as the first supermodel to popularize weight training and bodybuilding among women. She also made guidelines for “natural feminine beauty” after middle age! She started working in the field in 1961. Do we really have to explain how her contributions have changed the name of the game?
Her Incredible Career
Are you aware that she has been featured on more than 300 magazine covers? She has an extensive career that spans a number of industries such as apparel, fitness, and cosmetics. This means that she is among the most recognizable models in history. Over the years, her photo has been printed on pretty much anything you can imagine. Aside from magazines, she has also been featured on mail flyers, milk cartons, playing cards, public benches, and roadside billboards.